My Holy Grail
Call me a picky, but when I drink a non-alcoholic beverage, I want it to taste good. I find that most beverages I purchase out of a refrigerated case in a grocery store are crap. I’m lost my passion for pop, juice tends to be too sugary, and if it claims to have no sugar, it’s loaded to the cap with Splenda or some other artificial sweetener. Then I found heaven:
Take two things that I love: purified water and fruit. Combine them. Then don’t add anything else. No sugar, no Splenda, no carbonation; just pristine, beautiful, crisp water with a twist of fruit. This, my friends, is O Water. The company was started by the guys behind Nantucket Nectars, and while they’ve had a slow start on getting the business outside of the Northeast sector of the nation, it’s slowly moving here. Lunds is the only place I know of that carries it (but you have to buy it individually; they don’t yet sell it in cases). I recommend strawberry or wildberry. Mandarin orange is kind of crap.
Sure, you can claim that I’ve now posted twice about products I love and that I’m a huge bitch for doing so, but godamnit, this is exactly what I’ve been craving in a bottled beverage. I can now only hope that O Water will pay me in cases of this delicious beverage for shamelessly promoting their fantastic product.
Interesting article about the company from Forbes here (pdf).